The American Society of Mechanical Engineers Launches Metrix Connect

Auto Tech Outlook | Tuesday, September 21, 2021

Debbie Holton, President, American Society of Mechanical Engineers

The American Society of Mechanical Engineers unveils Metrix Connect to improve digital transformation in engineering across various industries.

FREMONT, CA: The American Society of Mechanical Engineers (ASME) launches Metrix Connect LLC, a new subsidiary, to accelerate digital transformation in engineering across various industries. Engineers and technical professionals in additive manufacturing or 3D printing, digital engineering, energy transformation, and robots who work in industries ranging from aerospace and automotive to medical and more will benefit from Metrix's integrated events and content platform. The Mechanical Engineering brand of media items will be the company's only route to ASME members.

"ASME has a long history of connecting engineering experts and the next chapter starts with Metrix," says ASME Executive Director/CEO Tom Costabile. "From the first meeting of ASMEs founders 140 years ago through today, we bring engineers together to solve real-world problems and improve the quality of life worldwide. Engineers rely on ASME for standards, professional development, and technical resources. Our industry events team already has strong connections with industry leaders. With Metrix, they'll build on those relationships and focus on creating enduring, immersive experiences where technology insights, expert advice and resources are available to engineers around the clock to inform their technology purchase decisions and strengthen business relationships."

Metrix will be led by Deborah Holton, who will report to ASME Chief Strategy Officer Michael Johnson. Holton has been the managing director of industry events for ASMEs since 2018, and she will bring her crew to the new organization, including numerous content and technology experts. Metrix launches with eight renowned event brands, based on their success with ASME industry events: AM Medical, October 27-28; Digital Twin Summit, November 3-4; Wind+ Digital Summit, November 16-17; Robotics for Inspection and Maintenance, December 8-9; AM Industry Summit, March 8-9, 2022; Visualize MED, April 14-15, 2022; Big Data Industry Summit Oil and Gas, June 15-16, 2022; and AM Tech Forum, June 2022.

Journalists are invited to attend the ASMEs VIP Launch Celebration on Tuesday, September 14, from 5-8 p.m. CDT at Chicago Illuminating Company (an indoor and outdoor event facility), 2110 S. Wabash Ave., Chicago.

"The way we do business has changed more in the last 18 months than in the last 18 years. The pandemic has accelerated industrial digital transformation and the need for current technical information, resources, and relationships to help engineers succeed," says Holton. "Building a network for cross-industry and interdisciplinary collaboration is more critical than ever. I'm excited to lead this effort with Metrix.

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